Powerful 2-way Attio and HubSpot integration
Real-time, 2-way sync between Attio and HubSpot. Sync contacts and email engagement.
Keep Attio contacts in 2-way sync with HubSpot
- Sync exactly what you need. Choose all contacts or specific lists for each sync. Map which contact and company fields stay in 1-way or 2-way sync.
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No more messy data. We handle duplicates, archived contacts, and email address changes automatically.
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Turn engagement into leads. Create new Attio contacts when people subscribe or engage with HubSpot emails.
Sync email engagement from HubSpot to Attio, give salespeople more context (coming soon)
Record campaign engagement (sends, opens, clicks, bounces, unsubscribes) on Attio timelines—down to which links were clicked. Historical sync available.
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Surface buying signals. Build lists and workflows from real engagement, not guesses.
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Build call lists. Automatically share hot, recently engaged leads with sales.
Monitor progress, see what needs fixing
Get clear visibility into sync status and activity, pinpoint errors, and resolve issues quickly—so your teams can trust the data they see.
Frequently asked questions
Why should I use Outfunnel instead of the native integration?
Currently, there’s no native integration available between Attio and HubSpot
Outfunnel vs Zapier: what’s the difference for Attio–HubSpot syncing?
Outfunnel is purpose-built for the kind of integration that Attio–HubSpot sync is. Unlike generic iPaaS tools such as Zapier or Make, it offers pre-defined sync workflows, bi-directional contact and engagement syncing, reliable monitoring, and fewer maintenance workflows—so marketers get accurate, always-on sync without stitching together custom zaps or scripts.
Especially with larger databases where data changes more frequently, there’s also a cost benefit to using Outfunnel.Â
How often is data synced between Attio and HubSpot?
Data syncing frequency and speed varies across apps and the type of data.
Syncing contacts
- Outfunnel checks for updates lists every 2 hours. (If you add or remove a contact from the target segment in Attio then it will take a maximum of 2 hours for the data to sync.)
- Field changes for contacts that are already in sync are updated in real-time.
Syncing email engagement from HubSpot (coming soon)
All campaign data syncs from HubSpot every two hours.
PS. You can always initiate a manual sync by clicking “Sync now” on the connection.
Which HubSpot events can be synced to Attio (soon)?
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Email events covered: Sends, delivered, opens, clicks (including details on which links were clicked), bounces, unsubscribes.
Can Outfunnel handle large volumes of data?
Yes, Outfunnel was built to sync large volumes of data!
Outfunnel was built to respect Attio/HubSpot API limits. Data queues intelligently during spikes and there are automatic retries in place.Â
You can get an overview of sync status at any time. When a sync failed, you’ll see a clear error message (eg. duplicate contact, email missing) for each errored contact.Â
How much does Outfunnel cost?
Our plans start at just $29 per month, and there’s a 17% discount for signing up to an annual subscription. Our standard plan is perfect for syncing relatively small volumes of data or for syncing lead forms to a CRM.
Our Professional plan starts at $99 per month (excluding annual discount).  It’s great for syncing larger volumes of data and for more demanding teams that want to track website visits of their contacts and score their leads.
All plans are available with a 14-day free trial. See our detailed pricing.
Ready to sync Attio and HubSpot bi-directionally?
Use this integration free for 14 days