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Once a month, we’ll share a roundup of our top marketing and sales tips. No spam, ever.
How Alight Analytics scales lead nurturing: Outfunnel case study
How Alight Analytics scales their lead nurturing without the growing pains.
Connecting sales and marketing data: how Caddle does this with Outfunnel
Caddle is a mobile-first marketplace that rewards consumers for engaging with brands such as PepsiCo, P&G, and Neilson. Caddle's model is a true win-win-win. If someone downloads the app, they'll receive cashback for answering surveys, watching brand or product...
5 marketing trends for 2020 by a grumpy martech CEO đź“Ł
Let’s first establish that the most important word in the headline was “grumpy”. I’m 41, so I’ve long ago stopped chasing after the new shiny thing. I’ve also recently become a second-time father, and sleep deprivation has dampened my otherwise rather positive...
Find your hottest opportunities with our new Lead Scoring feature
If your marketing campaigns are delivering lots of leads, that’s great. But how do you know which leads to focus on?
Onboarding Automation Case Study: Winning Back 80% of Our Time
This is a case study of using affordable marketing tools for automating customer onboarding.
12 drip email campaign triggers to nurture and convert b2b leads
If you’re wondering when to trigger an automated drip email campaign, I’m here to help.
It’s here: unwrapping Outfunnel’s email marketing tool
It’s officially-official: Outfunnel now offers email sequences and one-off email campaigns.
How to reduce sales and marketing email bounce rate
Struggling to get to grips with your sales and email marketing bounce rate? Look no further.
11 tips to improve email deliverability and reach more customers
Taking a look at why email deliverability matters and how to improve it.