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If you’re wondering when to trigger an automated drip email campaign, I’m here to help.
Oscar Wilde put it well: “Be yourself; everyone else is already taken.” This is a great email copywriting tip. (And I guess I’d better explain myself here.) Every digital marketer wants to get more out of their email marketing. The key question: which content drives the best results. Naturally, it’s useful to be aware of […]
We take a look at how you can find your hottest leads and close deals faster by syncing your contacts between Mailchimp and Copper
Want to work at that up-and-coming startup as the first marketer, but not sure, what strings to pull and skills to hone? This post may be able to help. Says who? I’ve hired more than 30 marketers on three continents and I’ve been hired as the first marketer to join a hot startup twice. This […]
Val Geisler is an email marketing conversion copywriter that we happen to love. Or rather, we love her content because we don’t know herself too well at this stage. The point is: Val Geisler is super knowledgable about email marketing, and we like the way she shares her insights and recommendations. One idea of hers […]
Userlike offers a customer communication solution for web and mobile. Started in Germany in 2011 and initially just a live chat tool for web support, it now also supports Facebook Messenger, WhatsApp and Telegram, too, with more supported platforms coming soon. The company serves 1500 paying customers and more than 5000 free users, ranging from […]
The following blog post is an edited down conversation between Andrus Purde, our CEO, and Tim Thyne, Head of Sales & Account Management at Help Scout. (You’ll find the link to the recording at the end of the post.) Help Scout is a customer service platform that is used by ten thousand small businesses to […]
About one user every week asks us, “What’s the best way to handle unsubscribes? How can we make sure that if someone unsubscribes, they are removed from all lists? And is there a way to communicate unsubscribes to our sales team?” We built Outfunnel with this in mind, so here’s a comprehensive answer about the […]
How do you get the most out of a list of leads? It starts with figuring out which leads are warmest, and focusing your attention there. Suppose you have a spreadsheet of leads, hopefully sourced legally. You don’t yet know what quality leads they are. If you and your sales team don’t have a huge […]
With each passing year, more people around the world are becoming freelancers and solo entrepreneurs. What is the biggest challenge that they’re facing? Freelancers and solo entrepreneurs all have the same #1 challenge: lead generation. There are multiple different articles that all converge on this point: “The hardest part for many freelancers and consultants is […]
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