Strategy, tips and tools for driving revenue with marketing automation.
In the Revenue Marketing Clinic series we take a look at the marketing strategies of B2B companies. We take the role of a doctor, analyzing their complaints and concerns, reviewing their symptoms, and offering remedies.
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Once a month, we’ll share a roundup of our top marketing and sales tips. No spam, ever.
Lead scoring is a popular methodology used by marketing and sales teams to identify which leads are ready to buy from your company.
Sales reps spend less than 40% of their time selling, with the rest of the time spent on admin. How can you spend more time on high-value activities?
So we've raised a €1,1M pre-seed round led by byFounders, Paua Ventures, with participation from Lemonade Stand, Omnisend and a group of angel investors. Read all about it.
HubSpot CRM integrations can give a real productivity boost to your sales. There are hundreds of integrations to choose from, so here's a handy shortlist.
Today, we're happy to share that the HubSpot CRM Outfunnel integration is now available on the HubSpot App Marketplace! Read more about the integration in this post.
It’s been a while since I picked up a copy of Stephen R. Covey’s much lauded “The 7 Habits of Highly Effective People.”...
Companies are increasingly aware of the need for someone whose focus is solely on revenue. Is it time to appoint Chief Revenue Officers in all growth companies? Let's find out.
Good quality leads are the lifeblood of nearly every business, both online and off. Here's a list of 17 great B2B lead generation ideas to help you feed the lead machine.
There are five stages to the evolution of revenue marketing in a company. And each of them comes with its own set of revenue marketing challenges.
We’ve been busy adding new revenue marketing features to the product. Some relate to our email tool, others to reporting and our deep CRM integrations.
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