Lead scoring and segmentation

Increase sales productivity by knowing which leads to contact first and which ones to keep nurturing. 

pipedrive and mailchimp integration

Lead Scoring based on all your sales and marketing data

Use email events and web visits in lead scoring models, add more weight to higher-value marketing engagements such as browsing your pricing page.

Additionally, use data from CRM custom fields and completed activities to highlight best-fit leads.

Easily add time decay rules to prioritize recent engagements.

Segment your lead base

Create highly targeted marketing campaigns and initiate sales workflows by using Outfunnel’s web and email engagement data, lead scores as well as data from the CRM to create detailed lead segments.

hubspot crm
pipedrive and mailchimp integration

Deep integrations with your CRM and marketing tools

Deep integrations with CRMs like Pipedrive, HubSpot, Copper, Salesforce.

Supported email platforms: MailChimp, ActiveCampaign, Sendinblue, HubSpot.

Plus, use our native website visitor tracking tool to use web visits in your scoring calculations.



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