Endgame Alternatives & Competitors

Are you looking for a solution for your PLG teams? Here are 4 different products for different company sizes.

Choose the right one depending on your company’s size and needs.

Best for
Focus
Integrations
Support
Free trial
Plans start from
G2/Capterra rating
endgamelogofull
Sales teams
Helping sales teams find new opportunities, identify buyers, and understand product usage.
Salesforce, Outreach, Slack, Census, Hightouch, Segment.
Online
No, demo only

Custom

NA
Small to medium companies
Perfect for getting started with PLG. Identifying product-qualified leads and best-in-class CRM integrations.
Pipedrive, Posthog, (HubSpot, Mailchimp & Segment coming soon)
– Basic plan: chat, email
– Professional plan: chat, email, calls
– Custom plan: +custom onboarding
Yes
$119/mo
4.9/5
Medium to enterprise companies
Focused on PLG. Operationalizing multiple funnels for marketers by covering a wide variety of use cases for B2B companies: PLG, inbound, ABM.
HubSpot, Salesforce, Marketo, Intercom, Pardot, Eloqua, Outreach, Drift, Zapier, etc
– Growth plan: web chat
– Pro plan: designated Slack channel
– Custom plan: designated CSM
Only for HubSpot customers
$1999/mo
4.7/5
Teams looking for a CRM suitable for both pre-and post-sales
PLS-CRM without the need to use other CRMs. Syncing third-party data for pre- and post-sales teams.
HubSpot, Salesforce, Pipedrive, MixPanel, Intercom, Amplitude, Segment, etc
– Free plan: email, community
– Starter plan: email, chat
– Pro plan: shared CSM
– Premium plan: dedicated CSM +SLAs
Yes
Free option available, otherwise $25/mo
NA
Best for
Endgame Sales teams
Outfunnel Small to medium companies
MadKudu Medium to enterprise companies
Breyta Who is looking for CRM suitable for both pre-and post-sales teams
Focus
Endgame Helping sales teams find new opportunities, identify buyers, and understand product usage.
Outfunnel Perfect for getting started with PLG. Identifying product-qualified leads and best-in-class CRM integrations.
MadKudu Focused on PLG. Operationalizing multiple funnels for marketers by covering a wide variety of use cases for B2B companies: PLG, inbound, ABM.
Breyta PLS-CRM without the need to use other CRMs. Syncing third-party data for pre- and post-sales teams.
Integrations
Endgame Salesforce, Outreach, Slack, Census, Hightouch, Segment.
Outfunnel Pipedrive, Posthog, (HubSpot, Mailchimp & Segment coming soon)
MadKudu HubSpot, Salesforce, Marketo, Intercom, Pardot, Eloqua, Outreach, Drift, Zapier, etc
Breyta HubSpot, Salesforce, Pipedrive, MixPanel, Intercom, Amplitude, Segment, etc
Support
Endgame Online
Outfunnel – Basic plan: chat, email – Professional plan: chat, email, calls – Custom plan: +custom onboarding
MadKudu – Growth plan: web chat – Pro plan: designated Slack channel – Custom plan: designated CSM
Breyta – Free plan: email, community – Starter plan: email, chat – Pro plan: shared CSM – Premium plan: dedicated CSM +SLAs
Free trial
Endgame No, demo only
Outfunnel Yes
MadKudu Only for HubSpot customers
Breyta Yes
Plans start from
Endgame Custom
Outfunnel $119/mo
MadKudu $1999/mo
Breyta Free option available, otherwise $25/mo
G2/Capterra rating
Endgame NA
Outfunnel 4.9/5
MadKudu 4.7/5
Breyta NA

A quick overview of the four platforms

Endgame_logoAbout Endgame

Endgame provides an operating system for sales teams. They use data and analytics to help sales teams identify and target high-value customers, and predict which leads are most likely to convert. Their goal is to help sales teams connect the dots between product signals and sales opportunities without data teams. It’s the most suitable for Saas, e-commerce, and financial services.

Some of the features include product usage analysis and data modeling.

Outfunnel About Outfunnel

Outfunnel provides product usage data and PLG workflow solutions for sales and marketing teams. They have deep integrations with different CRMs that helps to see key product usage events and traits inside one tool. Their goal is to help sales teams measure quantitatively instead of qualitatively to decrease the time spent on dead-end leads and uplift lead-to-win conversion rates. It’s the most suitable for early and growth-stage companies who want to start implementing the PLG strategy.

The main features are PQL identification, lead scoring and segmentation, data management, and web visitor tracking.

MadKudu About MadKudu

MadKudu provides predictive analytics and machine learning solutions for sales and marketing teams. They use data and analytics to help businesses identify and target high-value customers, predict which leads are most likely to convert, and optimize their sales and marketing strategies. Their goal is to help companies increase their revenue and customer lifetime value by providing them with actionable insights and predictions. It’s the most suitable for Saas, e-commerce, and financial services.

Some of the features include lead scoring and segmentation, predictive analysis, and data management.

Breyta About Breyta

Breyta provides an all-in-one CRM that focuses on the entire customer journey to accelerate revenue. The platform is created for GTM teams who want to move away from transactional sales and have one platform for sales and customer success. Their goal is to help companies get a deeper connection with their customers to create personalized experiences throughout the entire customer journey. Breyta also integrates with HubSpot and Salesforce in case the CRM change is too much work.

The main features include lead scoring, lead enrichment, and data management.

What users say about the products:

Endgame_logoEndgame pros

If you are considering a tool to arm your customer teams with rich insights about how users interact with your product, the team at Endgame goes above and beyond to make sure you’re successful.

 

Michael B. (homepage)

MadKudu Outfunnel pros

We use it to understand how engaged old accounts are with our marketing activities. We also use the lead score functionality to identify potential warm leads for our database contacts. We love that we can now see how our key accounts have engaged with our marketing activity, allowing us to tailor our account management strategy. I also once wrote in with a billing query and it was responded to within hours – amazing!


– Louise J. (via G2)

MadKudu Outfunnel cons

I would like to see more integrations.


– Justin M. (via Capterra)

MadKudu MadKudu pros

The product is great – easily implemented from a tech perspective. But what really sells MadKudu to me is the people I have dealt with. All of the team members at MK seem to be incredibly high performers and it’s very noticeable in the implementation of the product and the support you receive along the way. Shout out to HM for being a boss.


– Oscar L. (via G2)

MadKudu MadKudu cons

It’s tough that there is no app or UI to see how things are happening behind the scenes. It makes it harder to actually optimize so you have to work with the team to make sure you’re updating your model to change with your business.


– Sara P. (via G2)

Which product to choose?

Endgame, Outfunnel, MadKudu, and Breyta are all for PLG teams, but they have different focuses and features. 

Endgame is focused on helping sales reps by providing the operating system to close bigger deals faster.

Outfunnel is perfect as a PLG starting point for early and growth-stage companies.

Madkudu is more focused on helping marketing teams by providing actionable insights and predictions to increase revenue.

Breyta is a PLG-CRM that doesn’t need any other CRMs to integrate with.

The decision should be based on your company’s specific needs. But before deciding we suggest deeply comparing the features of each platform to determine which one is the best fit for your business.

Easily launch your PLG strategy with Outfunnel product-led sales platform.

Identify your PQL’s

Outfunnel helps your sales team to only focus on qualified opportunities based on product usage — convert your free users to customers.
hubspot crm
pipedrive and mailchimp integration

Integrate deeply with your CRM

If you’re already using Pipedrive, it’s easy to integrate it with Outfunnel. Lead score and product engagement are automatically synced to your CRM which makes it easy to trigger sales and marketing workflows.

(HubSpot, Copper, and Salesforce coming soon)

Build segments of your users

Identify your most and least active users and use events and traits to create targeted PLG workflows. Our Product-Led Sales Platform is perfect for getting started with product-led growth.
hubspot crm
If you want to see how product usage insights can benefit your sales team, request early access.