Use the sales and marketing tools you like, we’ll connect the data.

With Outfunnel, you can keep your whole customer base, or specific segments in sync between your CRM and marketing tools. You can also sync engagement from various marketing platforms to your CRM.

2-way contact syncing that’s designed for sales and marketing workflows

Generic data integration tools and native integrations offer limited ways of keeping contacts in sync between your CRM and marketing tools. Outfunnel was designed to do just that.

Powerful 2-way syncing

Add and remove people in one tool based on data changes in the other

Use existing segments and tags

Create 2-way sync rules based on existing segments or tags, then sync the right contacts to the relevant list

Powerful field mapping

Map any default or custom person and organization field. We support all field types

Monitor progress and issues

Get visibility into sync health, track down errors and solve issues easily

Sync new email subscribers to your CRM

Add people to your CRM when people subscribe to your newsletters and lists

Setup that takes minutes not hours

How our contact syncing compares to alternatives

Contact syncing

Engagement syncing

Customizability

Optimized for sales & marketing use cases

Plans start from

Capterra rating

Segment and trigger-based

Easy setup

Customizable while easy-to-use

$29/mo

4.9/5

Trigger-based

Complex setup

Customizing gets complex

$32/mo

Limited free option available

4.7/5

Native intergrations

Limited segments and triggers

Limited

Free

NA

Trigger-based

Complex setup

Customizing gets complex

$11/mo

Limited free option available

4.8/5

Start uniting data and prioritizing leads

14-day free trial, no credit card required

Popular use cases

Sync contacts between CRMs and marketing automation tools

  • Custom BulletSync all contacts or specific segments
  • Custom BulletSet up 1-way or 2-way syncs
  • Custom BulletSync email engagement back to CRMs
  • Custom BulletWorks with Mailchimp, ActiveCampaign, HubSpot, Klaviyo, Brevo

Sync CRM contacts to custom ad audiences

  • Custom BulletSync all contacts or specific segments
  • Custom BulletKeep the contacts synced 24/7
  • Custom BulletWorks with Facebook Custom Audiences

Supported CRM & marketing tools

CRM

Marketing Automation

Lead forms

Ad platforms

Frequently asked questions

Which CRM tools does Outfunnel integrate with?

Outfunnel lets you easily connect marketing tools with the following CRM tools: Pipedrive, HubSpot, Copper, Salesforce. 

Which marketing automation tools does Outfunnel integrate with?

Outfunnel integrates with a growing number of marketing automation tools. Currently these include Mailchimp, ActiveCampaign, Brevo, MailerLite, HubSpot Marketing Hub, ConstantContact, and Klaviyo. 

How often is data synced between CRMs and marketing tools?

Data syncing frequency and speed varies across apps and the type of data.

Syncing contacts from Pipedrive, Hubspot, and Salesforce

  • Outfunnel checks for segment changes once every four hours. For example, if you add or remove a contact from the target segment then it will take a maximum of 4 hours for the data to sync.

  • Field changes for contacts that are already in sync are updated in real-time.

Syncing contacts from Copper

All contact changes sync in real-time.

Syncing email engagement from Mailchimp, ActiveCampaign, and Hubspot Marketing

Outfunnel checks for new campaign data once every four hours. For example, if you’ve sent out an email campaign it will take a maximum of 4 hours for the data to sync.

Syncing email engagement from Brevo

All campaign data syncs in real-time.

Syncing form submissions to a CRM

All form submissions sync in real-time.

PS. You can always initiate a manual sync by clicking “Sync now” on the connection. Note that this does not apply to tools that sync in real time like forms.

How is Outfunnel different from Zapier and other similar data integration tools?

Outfunnel is purpose-built for sales and marketing workflows like keeping a CRM database in sync with a marketing platform and sending email engagements back. The logic we use is segment-based which lends itself to this kind of syncing much better compared to the trigger-based nature of Zapier. 

Our customers also like the fact that setup takes minutes, not hours. Finally, Outfunnel can use all your sales and marketing data for lead scoring.

How much does Outfunnel cost?

Our plans start at just $29 per month, and there’s a 17% discount for signing up to an annual subscription. Our standard plan is perfect for syncing relatively small volumes of data or for syncing lead forms to a CRM.

Our Professional plan starts at $119 per month (excluding annual discount).   It’s great for syncing larger volumes of data and for more demanding teams that want to track website visits of their contacts and score their leads.

All plans are available with a 14-day free trial. See our detailed pricing. 

Start uniting data and prioritizing leads

14-day free trial, no credit card required