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Lead Scoring for Salesforce 

Engagement-based lead scoring that’s easy to set up and use
14-day free trial, no credit card required

Engagement-based lead scores, synced to Salesforce

Calculate lead scores based on web visits and email engagement, and sync these to Salesforce.

Use data from any supported marketing app, not just Marketing Cloud.

Stop wasting time on passive cold leads.


best salesforce integrations

Build custom lead scoring models

Use web and email engagement as well as Activities and custom field content from Salesforce for calculating lead scores.

Easily add more weight to visits of high-intent web pages or best-fit leads.

Add time decay to lead scores to surface the hottest leads.

Powerful built-in web visitor tracking

Add our tracking code and start seeing what leads browse on your website.

Sync web visits to Salesforce.

Use web visits as a key Lead Scoring signal.


outfunnel web tracking visitor feed

Add Lead Scoring to Salesforce, easily

Plans start from just $59 per month

14-day free trial. No credit card required.

Here’s what our customers say about us:

Valentin B. 
Marketing Manager
Internet, 11-50 Employees
Overall Rating 5/5
“Works as advertised”

Setup super easy, most things were intuitive. For me, it elegantly bridges the shortcomings of our CRM. Had to clarify a few things with the support team but they were super responsive so no problem.
Vlad Ioffe
Vlad I.
Growth Marketer
Information Services, 11-50 Employees
Overall Rating 5/5
“One-of-a-kind tool for 2-way sync between your CRM and marketing tools”

Very positive, especially given the usefulness of the tool and how reachable and helpful the support is. It’s also a very straightforward tool to use.

Straightforward Lead Scoring for Salesforce

Available on all Salesforce pricing plan from Professional up, API access needed