MadKudu vs 
Toplyne
We’ll also discuss Outfunnel – our product-led sales platform – and how it serves as a strong alternative to MadKudu and Toplyne.
A quick overview of the two platforms
About MadKudu
Some of the features include lead scoring and segmentation, predictive analysis, and data management.
About Toplyne
The main features are pipeline, deal, and pitch intelligence.
Comparing key features of MadKudu, Toplyne and Outfunnel
– Pro plan: designated Slack channel
– Custom plan: designated CSM
-Monetize plan: shared Slack channel, dedicated customer success
-Enterprise plan: +professional services
– Professional plan: chat, email, calls
– Custom plan: +custom onboarding
Pro plan: designated Slack channel
Custom plan: designated CSM
Professional plan: chat, email, calls
Custom plan: +custom onboarding
Why is Outfunnel a superior alternative to MadKudu and Toplyne?
Perfect for getting started with PLG
Best-in-class CRM integrations
Responsive customer support
Easily launch your PLG strategy with Outfunnel product-led sales platform.
MadKudu vs Toplyne:
What users say are the pros & cons:
MadKudu pros
We have this unique “problem” where we have 50k+ new account signups per month. We rely on MK to surface only the top prospects to our sellers and place the rest on a self-serve track. Their APIs are great and our scoring model has performed well with the majority of revenue coming from the top 20% of prospects. I also want to call out their support – our rep has been extremely responsive and helpful..
– Kevin M. (via G2)
Madkudu takes a super hard concept to understand, “what makes a good lead a good lead”, and simplifies it down to make targeting your perfect customers super simple. We use Madkudu to help segment the conversations we have in Drift, to help with emails we send to our free users, and to help us understand when our customers are ready to upgrade!
– Sara P. (via G2)
MadKudu cons
I wish there was more behavioral data returned in the API.
– Guillaume C. (via G2)
There are some limitations to Madkudu’s integrations, we don’t have a easy way to add behavioral modeling with them due to the tools we are using.
– Natasha S. (via G2)
Toplyne pros
Toplyne Playbooks – they make it super easy to set up targeted campaigns using Toplyne persona on any CRM/Campaign management platform like Hubspot or Intercom.
– Pramod R. (via G2)
Toplyne classifies users based on their behaviour into actionable buckets and helps the revenue team take more informed decisions. The LCM team can engage with user buckets through personalized communications based on their behaviour rather than using one message for all.
– Shalini N. (via G2)
Toplyne cons
The tool could give us more insight into a list of events that help boost conversion but we’ve been informed that this is already in the works.
– Prakya V. (via G2)
One area that could be enhanced is the user interface, which could be made more user-friendly for users who are not as technically savvy. Additionally, it would be helpful to have more detailed tutorials and documentation to assist users in getting the most out of the software.
– Small business (via G2)
MadKudu vs Toplyne: Our verdict
The decision should be based on your company’s specific needs. But before deciding we suggest comparing the features of each platform to determine which one is the best fit for your business.
If you’re new to product-led growth, select a platform designed specifically for beginners to easily navigate your PLG journey.
Optimize sales activities and start your product-led sales with Outfunnel.
Identify your PQL’s
Integrate deeply with your CRM
(HubSpot, Copper, and Salesforce coming soon)
Build segments of your users
