Breadcrumbs.io vs  Toplynelogo-full Toplyne   

If you’re weighing the pros and cons of using Breadcrumbs.io and Toplyne as your revenue acceleration platform, then look no further than this page. Below is an overview of the two platforms to show you the differences and help you decide.

We’ll also discuss Outfunnel – our product-led sales platform – and how it serves as a strong alternative to Breadcrumbs.io and Toplyne.

A quick overview of the two platforms

  About Breadcrumbs.io

Breadcrumbs.io provides sales productivity and analytics solutions for sales teams. The platform uses data and analytics to help sales reps understand their customers better, identify key opportunities, and improve their sales activities. Their goal is to help sales reps increase their productivity and close more deals by providing them with data-driven insights and real-time sales intelligence. The platform integrates with Salesforce and Outreach.io, providing sales reps with a seamless workflow.

 The main features include sales intelligence, sales activity tracking, sales performance metrics, and sales forecasting.

Toplynelogo-fullAbout Toplyne

Toplyne provides a PLG sales platform for subscription businesses. The platform captures every user click and delivers product-qualified pipeline to the CRM. Their goal is create a better pipeline for sales teams and make prioritizing easier. The platform integrates with different CRM, product analytics, communications, and marketing tools.

The main features are pipeline, deal, and pitch intelligence.

Comparing key features of Breadcrumbs.io, Toplyne and Outfunnel

Focus
Best for
Integrations
Support
Free trial
Plans start from
G2/Capterra rating
breadcrumbs-logo
Revolutionizing scoring by using Recency and Frequency as core variables to create dynamic scores.
Growth stage to Enterprise companies
HubSpot, Salesforce, Marketo, Intercom, Active Campaign, Mailchimp, Mixpanel, Pendo, Segment
– Free plan: email support
– Paid plan: designated CSM
Yes
Free option available, otherwise $1599/mo
4.1/5
toplynefulltransp
Focused on helping PLG sales teams convert “freemium” users. 
PLG sales teams
HubSpot, Salesforce, Slack, LeadSquared, ActiveCampaign, BigQuery, Snowflake, Segment, MixPanel, Amplitude, Pendo, etc 
-Monetize plan: shared Slack channel, dedicated customer success
-Enterprise plan: +professional services
Yes
$499/mo
4.6/5
Perfect for getting started with PLG. Identifying product-qualified leads and best-in-class CRM integrations.
Early & growth stage companies
Pipedrive, Posthog, (HubSpot, Mailchimp & Segment coming soon)
– Basic plan: chat, email
– Professional plan: chat, email, calls
– Custom plan: +custom onboarding
Yes
$119/mo
4.9/5
breadcrumbs-logo
toplynefulltransp
Focus
Revolutionizing scoring by using Recency and Frequency as core variables to create dynamic scores.
Focused on helping PLG sales teams convert “freemium” users. 
Perfect for getting started with PLG. Identifying product-qualified leads and best-in-class CRM integrations.
Best for
Growth stage to Enterprise companies
Non-technical enterprise GTM teams
Early & growth stage companies
Integrations
HubSpot, Salesforce, Marketo, Intercom, Active Campaign, Mailchimp, Mixpanel, Pendo, Segment
HubSpot, Salesforce, Slack, Outreach, Redshift, Snowflake, BigQuery, Google Slides
Pipedrive, Posthog, (HubSpot, Mailchimp & Segment coming soon)
Support
Free plan: email support
Paid plan: designated CSM
Shared Slack channel
Basic plan: chat, email
Professional plan: chat, email, calls
Custom plan: +custom onboarding
Free trial
Yes
Yes
Yes
Plans start from
Free option available, otherwise $1599/mo
$499/mo
$119/mo
G2/Capterra rating
4.1/5
4.6/5
4.9/5

Why is Outfunnel a superior alternative to Breadcrumbs.io and Toplyne?

Perfect for getting started with PLG
Best-in-class CRM integrations
Responsive customer support

Easily launch your PLG strategy with Outfunnel product-led sales platform.

Breadcrumbs.io vs Toplyne:

What users say are the pros & cons:

Breadcrumbs.io Breadcrumbs.io pros

The possibility to create a scoring model to predict the best leads to pursue in the sales funnel.


– Matheus M. (via G2)

Breadcrumbs made it easy to identify key contact actions that drove upgrades in our platform. We can now leverage these insights in our workflows, sales cadence, and upgrade sequences.


– Zach R. (via G2)

Breadcrumbs.io Breadcrumbs.io cons

You have to make sure your data is succinct and formatted correctly or the model may give you bad results.

– Mykyta P. (via G2)

When I came in contact with the software, I was actively looking for something similar, except my preference was for it to be mobile-friendly. However, Breadcrumbs does not display well on mobile.

– Jared S. (via G2)

 Toplynelogo-full Toplyne pros

Toplyne Playbooks – they make it super easy to set up targeted campaigns using Toplyne persona on any CRM/Campaign management platform like Hubspot or Intercom.


– Pramod R. (via G2)

Toplyne classifies users based on their behaviour into actionable buckets and helps the revenue team take more informed decisions. The LCM team can engage with user buckets through personalized communications based on their behaviour rather than using one message for all.


– Shalini N. (via G2)

 Toplynelogo-full Toplyne cons

The tool could give us more insight into a list of events that help boost conversion but we’ve been informed that this is already in the works.

– Prakya V. (via G2)

One area that could be enhanced is the user interface, which could be made more user-friendly for users who are not as technically savvy. Additionally, it would be helpful to have more detailed tutorials and documentation to assist users in getting the most out of the software.

– Small business (via G2)

Breadcrumbs.io vs Toplyne: Our verdict

Which one to choose? Breadcrumbs.io and Toplyne both provide product usage analytics for sales teams, but they have different focuses and features. While Breadcrumbs.io is focused on helping sales reps with sales activities and productivity, Toplyne is helping subscription businesses unlock the dark pipeline.

The decision should be based on your company’s specific needs. But before deciding we suggest comparing the features of each platform to determine which one is the best fit for your business.

If you’re new to product-led growth, select a platform designed specifically for beginners to easily navigate your PLG journey.

Optimize sales activities and start your product-led sales with Outfunnel.

Identify your PQL’s

Outfunnel helps your sales team to only focus on qualified opportunities based on product usage — convert your free users to customers.
hubspot crm
pipedrive and mailchimp integration

Integrate deeply with your CRM

If you’re already using Pipedrive, it’s easy to integrate it with Outfunnel. Lead score and product engagement are automatically synced to your CRM which makes it easy to trigger sales and marketing workflows.

(HubSpot, Copper, and Salesforce coming soon)

Build segments of your users

Identify your most and least active users and use events and traits to create targeted PLG workflows. Our Product-Led Sales Platform is perfect for getting started with product-led growth.
hubspot crm
If you want to see how product usage insights can benefit your sales team, request early access.