Get more out of your marketing budget with better marketing attribution

See which campaigns are driving leads and how these convert to sales revenue. Get clarity about the ROI and double down on your winners 

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Always know your advertising ROI

See which campaigns and keywords are driving leads and revenue and scale what works 

Track changes on cost-per-lead and ROAS (return-on-advertising-spend) and take action before it’s too late

b2b lead source
pipedrive wix forms web visit

Use the attribution models and conversion definitions that work best for your business

First touch? Time decay? Compare different models and see what works for your business

Use weighed conversion definitions to give ad platform algorithms more data points to optimize spend

Remove headaches with deep integrations

Deep integrations with Google Ads and Meta sync new leads to your CRM with custom field mappings

Update custom audiences in ad platforms based on data changes in your CRM

lead scoring outfunnel

Rated 4.9/5 on Capterra

Rated 4.6/5 on HubSpot

Top-rated app on the Pipedrive Marketplace

Copper-recommended partner

Ready to connect your sales and advertising data?

Advertising attribution is included in our Growth plan and above – from $49 per month.

14-day free trial, no credit card required