HubSpot integrations
Easily build deep connections between HubSpot and popular marketing tools.
Email marketing
Lead forms and scheduling
Other
Deep HubSpot integrations designed for sales and marketing use cases
Sync contacts between HubSpot and marketing automation tools
Sync all contacts or specific segments
Set up 1-way or 2-way syncs
Sync email engagement back to HubSpot
Sync opens, clicks, unsubscribes, and other
engagement
Customize how events are recorded
“A great way to take our HubSpot further”
"We needed to sync customer data in HubSpot and Klaviyo. Other tools just sent data to each other but did not keep things in sync. These guys also provided excellent support and made enhancements without additional cost."
- Problem
- Syncing HubSpot and Klaviyo customer data.
- What they liked
- Highly responsive team. Two-way sync.
Upcoming HubSpot integrations
Frequently asked questions
What can you automate with HubSpot?
With HubSpot integrations through Outfunnel, you can automate many workflows:
- Syncing HubSpot contacts to various marketing automation tools
- Sending web and ad form submissions to HubSpot as contacts with key web session data recorded
- Recording all marketing engagement data (email opens, clicks, unsubscribes, etc.) in HubSpot
- Tracking leads and contacts’ website activities with web visitor tracking.
Does HubSpot integrate with Mailchimp?
Yes, but HubSpot’s options have meaningful gaps.
The free Mailchimp app only picks up contacts added to HubSpot after you connect (existing contacts on either side are excluded) and doesn’t sync changes from Mailchimp back. HubSpot Data Sync (Operations Hub) does sync bidirectionally but requires a paid Operations Hub tier, doesn’t log Mailchimp engagement as HubSpot timeline events, and locks custom field mapping behind higher plans.
Outfunnel covers all of it:
- 2-way sync including existing contacts
- full custom field mapping on any plan
- Mailchimp opens, clicks, and unsubscribes recorded as HubSpot contact timeline events
Learn more about HubSpot-Mailchimp integration here.
Does HubSpot integrate with ActiveCampaign?
Yes, but the main options both have gaps. HubSpot Data Sync requires a paid Operations Hub tier (~$40/mo) and doesn’t record ActiveCampaign engagement as HubSpot timeline events. ActiveCampaign’s own native HubSpot integration also doesn’t sync engagement back.
Outfunnel handles the full picture:
- 2-way contact sync with full custom field mapping,
- opens, clicks, and unsubscribes from ActiveCampaign logged as HubSpot timeline events, without needing a paid Operations Hub tier.
Learn more about HubSpot-ActiveCampaign integration here.
Does HubSpot integrate with Klaviyo?
There’s no native HubSpot-Klaviyo integration — Klaviyo doesn’t have HubSpot in its app marketplace. Connecting them via Zapier or Make requires building 8+ separate workflows to replicate what Outfunnel does in one connection, and costs scale with operation frequency.
Outfunnel is purpose-built for this pair:Â
- 2-way sync contacts between HubSpot and Klaviyo.
- Record email engagement and ecommerce events data in HubSpot for lead context and prioritization.
- Create contacts in HubSpot based on Klaviyo subscriber activities.
Learn more about HubSpot-Klaviyo integration.
How is Outfunnel different from Zapier or Make for HubSpot integrations?
Generic sync tools like Zapier and Make work well for simple one-off automations.
Outfunnel is built specifically for ongoing CRM-to-marketing sync, handling 2-way contact sync, deduplication, and engagement data logging out of the box, without building and maintaining complex multi-step workflows.
For teams with larger contact databases where records change regularly, Outfunnel is also more cost-effective than paying per task on a generic automation platform.
How to set up HubSpot integrations?
- Create an Account: Sign up for Outfunnel if you haven’t already.
- Connect HubSpot: Within Outfunnel, locate the option to connect HubSpot.
- Choose Your Tools: Select which marketing tools you’d like to connect and follow the on-screen instructions to link them.
- Configure Sync Settings: Set up how you want data to synchronize between HubSpot and your chosen tools.
What is HubSpot
HubSpot is a popular customer platform that provides all the software, integrations, and resources needed to connect marketing, sales, and customer service. While HubSpot offers sales, marketing, and customer support software, along with a data integration platform, Outfunnel enhances HubSpot by enabling deeper integrations with revenue tools like Klaviyo and Mailchimp.
