When we first started Outfunnel we also built a hacky homegrown integration to sync product engagement data to our CRM that...
Sales
Getting started with product-led onboarding: how we went from lots of copy-pasting to focused selling
I vividly remember the excitement of seeing the first Outfunnel trials started by people I didn’t know. After more than six...
Mastering the lead qualification process | How to qualify leads?
You may have thousands of leads, but if contacting them takes most of your time and the conversion rate is less than 1%, you...
11 Best Web Analytics Tools for Data Driven Success
In today's digital landscape, harnessing the power of web analytics tools is crucial for businesses aiming to achieve...
The biggest lead qualification mistake, and how to fix it
I was recently chatting with Elor Pruvli, a renowned b2b sales expert and consultant. One bit from our conversation was so good...
Product Usage Data Helps Optimize Your Sales Process | How to Track it?
When you think about data, what comes to your mind? For us, it’s a great way to optimize business operations and make informed...
Product-Led Growth vs Sales-Led Growth: Which One Will Drive Your Business to The Top?
Choosing between product-led growth (PLG) and sales-led growth (SLG) is a tough decision. And before you can decide...
Using a CRM with Marketing Automation: Pick-&-Mix or All-in-One?
Last updated: September 2023 When adopting a CRM with marketing automation capabilities, you could see a 25% increase in your...
Increase your MQL to SQL conversion rate
Phenomenal… your sales and marketing tools are correctly integrated, and all the vital user data and events are at your...