Last updated: Nov 8th, 2022 The path to major breakthroughs often begins with getting the definitions right. When you're in...
Andrus Purde
The Big Email Marketing Teardown: Learning From The Very Best
Recently, 10 martech firms came together, spearheading the “CRM Is Not Enough” movement. This post is less about this...
Email Deliverability: The Ultimate Guide & 15 Ways to Improve Deliverability
Last updated: April 21, 2021 First, a depressing stat: 15-20% of your email marketing efforts go to waste. This is the...
7 Major Benefits of Using Outfunnel
Last updated: Mar, 2025 Outfunnel is designed to bring sales and marketing efforts together seamlessly. Let’s explore the top...
Say hi to our Copper integration
We’re on a mission to bring sales and marketing closer together. And almost by definition, we can’t do this without deep...
Connecting sales and marketing data: how Caddle does this with Outfunnel
Last updated: April 21, 2021 Caddle is a mobile-first marketplace that rewards consumers for engaging with brands such as...
5 Marketing Trends By A Grumpy Martech CEO
Last updated: September 19, 2021 Let’s first establish that the most important word in the headline was “grumpy”. I’m 41, so...
User Onboarding Automation Case Study: Winning Back 80% of Our Time
Last updated: July 27, 2021 This is a case study of using affordable marketing tools (Pipedrive, Outfunnel and a bit...
It’s here: Unwrapping Outfunnel’s Email Marketing Tool
Our vision is to bring sales and marketing closer together. Our first step to do this was to connect Pipedrive and...