Advice and tools for increasing sales and marketing productivity.
If you’re using Salesforce, you know it’s a powerful CRM for managing customer relationships. But when it comes to integrating email marketing tools like Mailchimp, Klaviyo, or ActiveCampaign, things can get complex. The right Salesforce marketing automation...
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Good news: the number of tools for digital marketing is continuously increasing. The not-so-good news: keeping track of what's...
One of the most popular CRMs around today, Pipedrive is known for its ease of use and focus on sales. It can be a huge asset to...
When I joined Outfunnel as head of marketing in June 2020, I was welcomed with a 100-day plan to set me up for success and 3...
Are your team members feeling stretched because information is scattered all over? Are you manually doing things in various...
We’re happy to introduce our newest integration: HubSpot Marketing Hub. Use the integration to connect HubSpot Marketing Hub...
Today, we’re pleased to officially announce the newest marketing automation tool you can easily connect with your CRM:...
Hot off the press, Revenue Marketing Report 2022 sheds light on the state of sales and marketing alignment in SMBs amid rapid...
Product-led growth has become a buzzword in the world of business and startups. In recent years, it has become an increasingly...
As the first CMO at Marketo, I helped build their demand generation engine from the ground up. Back then, we’d mainly use...
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