If you’re using Salesforce, you know it’s a powerful CRM for managing customer relationships. But when it comes to integrating email marketing tools like Mailchimp, Klaviyo, or ActiveCampaign, things can get complex. The right Salesforce marketing automation...
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Mastering the lead qualification process | How to qualify leads?
You may have thousands of leads, but if contacting them takes most of your time and the conversion rate is less than 1%, you...
11 Best Web Analytics Tools for Data Driven Success
In today's digital landscape, harnessing the power of web analytics tools is crucial for businesses aiming to achieve...
The Best Lead Scoring Tools to Boost Your Conversion Rates
How much time do your reps spend on the wrong leads?You know the type. The incompatible ones who don't match your ideal customer...
The biggest lead qualification mistake, and how to fix it
I was recently chatting with Elor Pruvli, a renowned b2b sales expert and consultant. One bit from our conversation was so good...
Product Usage Data Helps Optimize Your Sales Process | How to Track it?
When you think about data, what comes to your mind? For us, it’s a great way to optimize business operations and make informed...
Product-Led Growth vs Sales-Led Growth: Which One Will Drive Your Business to The Top?
Choosing between product-led growth (PLG) and sales-led growth (SLG) is a tough decision. And before you can decide...
MQL vs SQL: How to bridge the gap between sales and marketing
Lead generation is vital for any business, but we need to differentiate our prime contacts from the less relevant ones. Not...
Using a CRM with Marketing Automation: Pick-&-Mix or All-in-One?
Last updated: September 2023 When adopting a CRM with marketing automation capabilities, you could see a 25% increase in your...
A bigger product update: we’d like to help you run better sales and marketing workflows
If you’ve been following Outfunnel, you already know we’re all about we’ve been all about syncing sales and marketing data....
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